FairPrice distribute eggs
FairPrice Foundation (FPF), alongside local charity and community partners, will distribute S$1 million worth of eggs to vulnerable communities in Singapore over the next five years.
Beneficiaries include nutritionally vulnerable groups, such as seniors, low-income families, and migrant workers.
In a statement released on Tuesday (25 March), FPF said it will distribute eggs regularly to 46,000 beneficiaries throughout the year through the Protein Pledge initiative.
Image courtesy of FairPrice Foundation
The pledge commits to making fresh protein more accessible to nutritionally vulnerable communities across Singapore.
Egg distributions will take place weekly, bi-weekly, or monthly, depending on the needs of community partners.
A recent study by FairPrice Group (FPG) revealed that low-income respondents preferred fresh protein over processed or canned foods, which are commonly distributed through food donation programmes.
Having identified this gap, Vipul Chawla — Group CEO of FPG and Board Member of FPF — said the initiative aims to make fresh protein more accessible to these groups.
Image courtesy of FairPrice Foundation
As of Tuesday (25 March), 18 of FPF’s charity and community partners have opted into the Protein Pledge for 2025.
However, this is just one of many initiatives by FPF. Over the past year, the organisation has launched several programmes to enhance food security and nutrition in Singapore.
These initiatives include:
Distribution of 45,000 eggs to underprivileged families, seniors, and migrant workers in June 2024
Provision of 12,000 nutrition bundles to PSLE students
Sponsorship of doubled daily discounts for CHAS Blue and Orange cardholders for first 60 days of 2025
Also read: FairPrice Group doubles discounts for CHAS cardholders from Jan to March 2025
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Featured image courtesy of FairPrice Foundation.
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