UPDATE (16 Mar, 9.45am): PUB has informed us that Northpoint City will also be joining in the ‘City Turns Blue’ initiative, bringing the total number of locations involved to 54.
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Residents in Singapore are used to seeing skyscrapers and buildings being illuminated with colourful lights when night descends upon the metropolis.
This weekend, however, they will find the city shrouded in a mysterious blue glow.
As part of the National Water Agency PUB’s campaign to promote water conservation, over 50 buildings and landmarks will light up in blue from this Saturday (18 Mar) to next Wednesday (22 Mar).
In addition to the Atlantis-esque vibe, there will also be blue-themed F&B and retail promotions as part of the ‘Make Every Drop Count’ campaign.
In a press release issued on Wednesday (15 Mar), PUB shared that 54 prominent buildings and landmarks across Singapore will light up in blue as part of the ‘City Turns Blue’ initiative.
This is also a way of commemorating World Water Day on 22 Mar.
From 18 Mar to 22 Mar, buildings all over Singapore will be covered in a blue hue to spread awareness about the importance of water conservation.
The participating landmarks include popular tourist destinations like Marina Bay Sands and the Singapore Flyer.
Gardens by the Bay, however, is by far the most stunning landmark with the blue lighting making it look like it came straight out of the ‘Avatar’ movies.
Shopping centres in Singapore’s premier shopping district will also be participating in the sapphire glow-up.
These include ION Orchard, orchardgateway, and Plaza Singapura.
Education institutions like Singapore Management University (SMU), Singapore Institute of Technology, and Nanyang Academy of Fine Arts (NAFA) will similarly light up in blue to educate the public about the importance of water conservation.
While the majority of buildings are in central Singapore, some familiar heartland landmarks will also be part of the initiative.
The landmarks include:
PUB shared that the buildings will be simply be turning their existing lights blue. Therefore, there won’t be any additional expenditure of electricity for this light-up.
The ‘Make Every Drop Count’ campaign will also feature F&B and retail promotions consistent with the blue theme.
Throughout the five-day period, Dunkin’ Donuts will be offering dew-shaped blueberry doughnuts with blue sprinkles.
Waterfall Lounge at Furama Riverfront will also be introducing a series of blue mocktails and cocktails to match the Avatar-like light-up at the hotel.
Through the light-up and deals, PUB hopes to remind the public to “rethink their water use” and “incorporate good water habits”.
While responsible water usage may seem simple, it can make a big difference to our environment and Singapore’s water security.
For more information on the light display and promotions, check out PUB’s ‘Make Every Drop Count’ campaign website here.
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Featured image adapted from PUB.
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