In January, a Japanese boy became the centre of attention for all the wrong reasons.
A video of him licking a soy sauce bottle at Sushiro as a prank went viral. As a result, Sushiro filed a police report against him.
Furthermore, they decided to sue him for 67 million yen (S$644,000) due to the damage he had caused to Sushiro’s reputation.
In a viral video posted on Twitter, the boy licked a soy sauce bottle at a Sushiro outlet in Japan.
Source: @takigare3 on Twitter
Furthermore, he also licked the rim of a cup and slathered his saliva onto a sushi on the conveyor belt.
According to Japan Today, the boy’s video then sparked a series of unhygienic pranks from others, resulting in a phenomenon known as ‘Sushi Terrorism’.
His actions also caused the shares of Sushiro’s parent company to fall by 4.8% on 31 Jan.
Furthermore, the video led to a loss of 16 billion yen (S$154 million) for Sushiro.
Source: Google Maps
To curb such pranks in the future, Japan Times reported that Sushiro also installed plastic barriers at over 600 outlets across the country. This caused them to lose 90 million yen (S$865,000).
Although the boy has apologised for his actions, Sushiro chose to file a police report against him.
Japan Today also reported that they have subsequently filed a lawsuit against him. They sued the boy for a sum of 67 million yen (S$644,000) for the damages he caused to their business.
However, according to Japan Times, the boy’s defence team claims that there is “no clear causal relationship” between his prank and the losses Sushiro has made.
This is especially because the competition with other sushi chains is extremely tough, which may have led to their drop in customers.
Have news you must share? Get in touch with us via email at news@mustsharenews.com.
Featured image adapted from Google Maps and @takigare3 on Twitter.
He has other previous traffic offences including speeding and beating the red light.
When confronted, the motorcyclist became irate and challenged people to report him to the police.
The 77-year-old woman relied on her grandson due to memory issues and limited English proficiency.
The doctor warned that leeches can slip into the body when one is in natural…
He said that the bird was incredibly fast and typically perched for only a few…
The man said he was resting and was using a vinyl sheet to shelter himself…