Genius McDonald’s MRT Ad Shows Outlets At Almost Every Stop Along NSL & EWL

McDonald’s Singapore MRT Advertisement Shows Stations With Outlets

For many people in Singapore, McDonald’s is the go-to when you need a quick, fuss-free meal. This means that it is essential for their restaurants to be strategically located, preferably near transport hubs.

McDonald’s Singapore reportedly ran a genius advertisement detailing which MRT stations have an outlet nearby.

@cheekytokz

Come on Mcdonalds, complete the set. OCD and cannot stand the white spots!

♬ Epic Music(842228) – Pavel

A TikTok user came across the ad on an MRT train and shared it on the short-video platform, garnering much talk amongst other users.

McDonald’s MRT advertisement shows where outlets are located on EWL & NSL

On Friday (16 June), a TikTok user posted an interesting advertisement he encountered on the train.

It was a McDonald’s Singapore poster detailing which stations have a restaurant nearby on the MRT map.

Based on the map, the train was either on the East-West Line (EWL) or the North-South Line (NSL).

mcdonald's MRT

Source: TikTok

Per the poster, the stations on these two services without a McDonald’s restaurant nearby are:

  • Tanah Merah
  • Kembangan
  • Eunos
  • Redhill
  • Queenstown
  • Chinese Gardens
  • Gul Circle
  • Tuas Crescent
  • Tuas West Road
  • Tuas Link
  • Newton
  • Marina Bay
  • Marina South Pier
  • Yio Chu Kang
  • Kranji

Additionally, the OP joked in the in-video text that McDonald’s Singapore has better coverage than the two largest telcos in the country.

mcdonald's MRT

Source: TikTok

He urged the chain to open more outlets to fill in the missing slots in the captions. The OP also commented that he is shocked that there is no outlet near Redhill station.

Source: TikTok

In response to a comment, the OP mentioned this ad was from a while ago. He told MS News he actually spotted this ad in December 2022 while travelling along the East-West Line.

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Source: TikTok

Commenters praise fast food chain for creative marketing

In the comments, the ad seems to have amused and intrigued other TikTok users.

Several of them praised the creative approach this campaign took. One such commenter even called the fast food chain a marketing genius.

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Source: TikTok

Others, like this user, were surprised to find out that not every single station boasts a McDonald’s outlet nearby.

Source: TikTok

On top of that, some eagle-eyed commenters noted that there are, in fact, outlets near some of the stations that the poster indicated otherwise. This commenter pointed out that Queenstown has an outlet at Queensway Shopping Centre.

Source: TikTok

Well, McDonald’s, maybe this is a sign for you to open more outlets in places that need them because, clearly, there’s a demand.

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Featured image adapted from TikTok

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