5 reasons to visit Parkway Parade, from exclusive dishes to exciting promotions
Shopping malls are where memories are made. As a kid, you probably went there for a fast food treat after acing your exams. Then, they became your squadโs default hangout spot, and even where you had your first date.
If you grew up in the east, that place was likely Parkway Parade, one of Singaporeโs first major malls, and still a beloved landmark.
Despite its OG status, it keeps evolving with fresh and exciting offerings for both young and old. New shops are always popping up, and thereโs even an MRT station right next door now.
Read on to find out why you should plan a trip to Parkway Parade with your friends and fam ASAP.
It has the only Venchi & Godmama outlets in the east
Hey easties, you no longer need to trek all the way to town for a taste of Venchiโs delizioso gelato or Godmamaโs comforting Peranakan fare. These beloved spots have set up shop in Parkway Parade, marking their only outlets on that side of the island.
Thatโs not all โ theyโre serving up exclusive treats you wonโt find anywhere else.
First off, Venchi Parkway Parade boasts Singaporeโs only Chocoviar wall featuring all seven flavours of the Italian chocolatierโs delightful chocolate caviar, which is practically screaming to be your next Instagram backdrop.
Itโs also got a strong gelato game with 16 different flavours โ one of the widest selections in Singapore โ to satisfy every taste bud. Prices start from S$11 for a Gelato Plain Cup or Cone.
And since the Mid-Autumn Festival is around the corner, donโt forget to grab Venchiโs artistic chocolate mooncakes.
The packaging, inspired by the renowned Italian painter Giacomo Balla, is sure to impress your friends and colleagues.
Over at Godmamaโs Parkway Parade restaurant, you can dive into its exclusive Crayfish Nyonya Mee.
Think noodles stir-fried in a rich stock of prawns, chicken, and pork for that delicious wok hei, topped with crayfish, pork belly, and a plethora of sumptuous ingredients. Our mouths are watering just thinking about it.
Pair your meal with a Peranakan Blue cocktail, crafted with Brass Lion Distilleryโs Butterfly Pea Gin, which will hit the spot.
For dessert, indulge in the Gingerflower & Lychee Sorbet โ made with ice cream from Apiary โ as a refreshing treat to beat the sweltering weather.
Venchi is located at #01-07/08 and opens from 11am to 10pm daily.
Godmama is located at #01-69A/K5/K6 and opens from 10am to 10pm daily.
Special promos on Beard Papaโs Day
Thereโs just something truly magical about Japanese desserts โ they strike a flawless balance between being aesthetically pleasing and delicious, yet are light on the stomach.
When it comes to cream puffs, one name is sure to spring to mind: Beard Papaโs. Starting as a small bakery in Osaka in 1999, it has grown into a massive chain with almost 500 outlets worldwide, including Singapore.
Quantity hasnโt trumped quality, though. Beard Papaโs pastries, including its Signature Custard Cream Puff, are baked fresh daily using natural ingredients.
8 Aug marks the brandโs birthday, aka Beard Papaโs Day. To celebrate, all Signature Custard Cream Puffs and White Peach Cream Puffs at its Parkway Parade store will be on sale for just S$2.80 each (U.P. S$3.50) on 7 and 8 Aug.
On top of that, spending S$10 or more gets you a sure-win scratch card, giving you a chance to snag cool prizes like Beard Papaโs merchandise or a box of six Signature Custard Cream Puffs (worth S$18).
If you were waiting for a sign to enjoy some yummy cream puffs with the fam, this would be it.
Beard Papaโs is located at #B1-60 and opens from 10am to 10pm daily.
Elegant high-quality clothing at Meilleur Moment
The โquiet luxuryโ trend is still reigning supreme, celebrating understated elegance and impeccable craftsmanship over in-your-face fashion.
If youโre itching to sprinkle a bit of this โstealth wealthโ magic into your wardrobe, look no further than Chinese brand Meilleur Moment, which recently opened its very first โ and so far only โ store in Singapore at Parkway Parade.
This is where you can score minimalist designs made from gorgeous, high-quality materials such as Mulberry silk, pima cotton, and linen.
These fabrics donโt just look fabulous; theyโre also comfortable, durable, and cooling โ exactly what we need for our weather.
You can also look forward to free gifts with a minimum spend as part of the storeโs opening promotions . Here are the details:
- Spend S$199 to receive a tote bag
- Spend S$299 to receive a Meilleur Moment necklace
- Spend S$399 to receive a piece of Meilleur Moment outerwear
So drop by and pick some stylish, sophisticated pieces that will bring your #fitcheck game to the next level.
Meilleur Moment is located at #01-43 to 46 and opens from 10am to 10pm daily.
RedMan has everything for all your baking needs
The pandemic had us all picking up new hobbies, from nurturing a mini jungle in our living rooms to perfecting that Instagram-worthy Dalgona coffee to diving headfirst into the world of baking.
No matter when you tapped into your inner domestic deity, youโll be thrilled to hear that baking supplies giant RedMan has opened a swanky new branch at Parkway Parade, and itโs got some very special features.
For instance, it boasts one of the rare few chocolate rooms in Singapore, which has both chocolates for baking and eating. So whether youโre whipping up a decadent chocolate cake or just need a sweet snack, this room will be your go-to spot.
If youโre a dairy devotee, hold onto your aprons because this RedMan outlet boasts one of the most extensive ranges of cream, cheese and butter among all its stores. Your dreams of creating the most stunning and sinful confections are about to come true.

Image courtesy of RedMan
As part of the opening promotion, you can receive a 1kg Super Sponge Cake Premix free with any purchase, while stocks last. Plus, look out for exciting Mid-Autumn Festival deals from now till 17 Sep.
RedMan is located at #B1-83C and opens from 10am to 10pm daily.
Parkway Parade now more accessible with Marine Parade MRT station
Just a little over a month ago, getting to Parkway Parade meant driving, catching a bus, or calling a ride-hailing service.
But now, with the Thomson-East Coast Line 4 (TEL4), we can zip straight to Marine Parade MRT station, right at the mallโs doorstep.
Letโs do a quick comparison: if youโre coming from Orchard, the TEL4 will whisk you to Parkway Parade in under half an hour (and at a fraction of the cost of a cab ride).
Compare that to nearly 50 minutes by bus โ and thatโs not even counting the wait and the walk. Talk about a speedy upgrade.
Time to plan a trip to Parkway Parade
While weโve only narrowed it down to five, the truth is that there are plenty more reasons to visit Parkway Parade, which has everything you need in a sprawling multi-level complex in the picturesque Marine Parade neighbourhood.
Need groceries? You have both CS Fresh and FairPrice Xtra to browse. MUJI and Daiso offer a shopping experience straight from the Land of the Rising Sun, while a variety of medical, dental, and beauty services will have you feeling and looking your best.
Thereโs really loads to see so itโs time to start planning your trip there:
Parkway Parade
Address: 80 Marine Parade Road, Singapore 449269
Mall opening hours: 10am โ 10pm daily (individual store opening hours vary)
Nearest MRT station: Marine Parade
For more information, visit Parkway Paradeโs website and follow its Facebook and Instagram accounts for all the latest updates.
Human beings are always told itโs never too late to reinvent ourselves, and apparently, that goes for malls, too, even the ones that have been around longer than some of us.
These places blend the nostalgia of yesteryear with the modernity of today, making them more than just shopping centres โ theyโre where old memories are cherished and new ones are made.
This article was brought to you in collaboration with Parkway Parade.
Featured image by MS News and EatBook.sg. Photography by Emmanuele Loza and Casandra Nicholas.