FairPrice to distribute S$1 million worth of eggs to low-income households over next 5 years

FairPrice to distribute S$1 million worth of eggs to those in need

FairPrice Foundation (FPF), alongside local charity and community partners, will distribute S$1 million worth of eggs to vulnerable communities in Singapore over the next five years.

Beneficiaries include nutritionally vulnerable groups, such as seniors, low-income families, and migrant workers.

Protein Pledge aims to make fresh protein more accessible

In a statement released on Tuesday (25 March), FPF said it will distribute eggs regularly to 46,000 beneficiaries throughout the year through the Protein Pledge initiative.

FairPrice distribute eggs

Image courtesy of FairPrice Foundation

The pledge commits to making fresh protein more accessible to nutritionally vulnerable communities across Singapore.

Egg distributions will take place weekly, bi-weekly, or monthly, depending on the needs of community partners.

Study shows low-income households prefer protein over processed foods

A recent study by FairPrice Group (FPG) revealed that low-income respondents preferred fresh protein over processed or canned foods, which are commonly distributed through food donation programmes.

Having identified this gap, Vipul Chawla — Group CEO of FPG and Board Member of FPF — said the initiative aims to make fresh protein more accessible to these groups.

FairPrice distribute eggs

Image courtesy of FairPrice Foundation

Earlier initiatives launched

As of Tuesday (25 March), 18 of FPF’s charity and community partners have opted into the Protein Pledge for 2025.

However, this is just one of many initiatives by FPF. Over the past year, the organisation has launched several programmes to enhance food security and nutrition in Singapore.

These initiatives include:

Also read: FairPrice Group doubles discounts for CHAS cardholders from Jan to March 2025

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Featured image courtesy of FairPrice Foundation.

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